Her initial protest fortuitously coincided with the publication of her mother’s book. Greta’s mum, the opera singer Malena Ernman, worked with PR man Ingmar Rentzhog, who promoted her publication.
Rentzhog, coincidentally, launched his climate change social media campaign group “We Don’t Have the Time” the same day that Greta first started her protest. Making a tidy sum along the way.
Greta’s father, Swedish actor Svante Thunberg, said that the family knew nothing about Rentzhog’s use of Greta’s campaign to bring attention to his new lobby group.
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Author: Alexander Light